Tatiana Tantri Indah Sari
- Travel Technology & Industry Innovation
- June 28, 2026
- 9 views
The Evolving Landscape of Hotel Franchising: Owners Reassess Value as Contracts Expire
The most consequential business decision Pritesh Patel made in 2024 was also among the simplest: He read his family’s franchise agreement. This seemingly straightforward act underscores a significant shift occurring…







